Asian Paints Hiring MBA-PGDM--BA/B.Sc/B.Com/BBA/BBM/BMS)

 

Executive I - WOOD FINISHES -Baroda

Asian Paints

India

Job Highlights

Job Type

Full-time Fresher

Full Job Description

Role Identifier

Job Title

Executive I – Woodfinishes

Department

Retail Sales

Reporting to

Area Manager – Focus Products

Grade

Sales Officer/Level I/II

Jobs Reporting Into

None

Location / Unit

PAN India

Role Description

Job Purpose

The position is that of frontline sales personnel who would primarily be responsible for growth and penetration of wood coatings ranging from melamine to high end PU coatings in defined geography through creation, nurturing, expansion and management of Dealer Network and stakeholders comprising of Contractors, Applicators, Furniture manufacturers, Architects and end Consumers and thereby, achieving overall business objectives.

Primary Responsibilities

Business Responsibility Areas

(Please detail out at least 8-10 responsibility areas)

Key Performance Indicators

Business objectives

· Assist the dealer network in driving sales value and volume for Wood Coatings

· Generate demand for wood coatings by means of organizing activations, samplings and trainings to stakeholders like contractors, applicators etc.

· Expand the network for wood coatings through integration with retail, projects and services team by means of sharing of leads

· Drive growth by targeting and engaging with certain specific stakeholders who deal exclusively with Wood coatings like furniture manufacturers

Stakeholder Management

· Conduct shop meets on new wood coatings to promote growth in the market

· Drive sales by engaging with contractors and architects by means of product trainings and activations

· Ensure effective implementation of various promotional schemes and displays for all stakeholders like contractors, dealers etc.

· Resolve dealer and consumer complaints with respect to wood-coatings and ensure closure within benchmark timelines

Market Intelligence

· Assist Marketing function in conducting product trials and building inferences on Asian Paints product strength vis-à-vis products in market.

· Devise ways in which the product strengths can be communicated to the consumers and influencers

· Value and Volume target of Wood coatings

· Percentage dealer network value growth

· Percentage increase in APEHS and Project Sales site penetration

· Percentage increase in users for high end wood coatings

· Product trainings to targeted set of stakeholders

Scope of Work

a) Financial Scope (Range of financial spend):

As per budget

b) People Management Scope (Range of no. of Direct/ Indirect Reports):

Indirect – Wood finishes DSR in some locations

c) Geography Coverage (Country-wide/ State-wide / Area-wide)

As per defined scope (regional/unit level)

d) Corporate Coverage (Company-wide / Business Unit or Function-wide / Sub-function-wide / Other):

Retail Sales

Key Interactions

Internal

Retail, Projects Sales, Services, Admin and Commercial and Retailing

External

Dealers, Contractors, Applicators, Architects and Furniture manufacturers

Role Requirements / Specifications

Qualifications

Essential

· Graduate Degree in any stream (BA/B.Sc/B.Com/BBA/BBM/BMS)

· Minimum of 50% marks throughout education without any backlogs

· Graduation must be through a full-time course

· Applicants with an Engineering background (B.Tech/B.E./Diploma/B.Pharma) will not be considered

Desired

· Candidates with MBA/PGDM in Sales and Marketing

Previous Experience

Essential

· Fresher

Desired

· 1 – 2 years of experience in Sales function in any organization

· Experience in wood finishes industry will be preferred

Functional Competencies

· Product knowledge

· Analytical skills

Behavioral Competencies

· Planning and result orientation

· Communication skills- verbal and written

Additional Requirements

· Role involves visiting dealer counters, customer sites which requires extensive travelling

· Role requires pan India mobility as it is transferrable in nature

· Proficiency with MS – Office, MS – Excel is mandatory

· Age to be less than 26 years

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Document Details

10th, 12th, Advanced Diploma, Graduate Degree 

Apply on company website